AR UX that makes you cry, or laugh

Room J

We’ll discuss the empathetic needs for properly onboarding new customers into your AR experience, and provide examples of hits (and misses) of recent ARKit onboarding.  Using examples from our client portfolio, as well as examples from the broader AR community, we’ll describe what we’ve found effective and not-so-effective for training new users on how to interact with the amazing AR experience you just built.

Design Track